The Toys Are As Fair As Can Be

Today was the Toy Fair and Toy Story was the main show! The anticipated soon-to-be-classic had much to be seen. Among the many toys:

From Thinkway comes an expansion to the Toy Story Collection. This "definitive" set of movie accurate toys will now include a strawberry scented Lots-O’-Huggin’-Bear with 45 different sayings, an updated Buzz Lightyear with Spanish/Toy Story 3 phrases and Bullseye.

Mattel will bring role playing items to the table such as a the Buzz Lightyear Ultra Blast arm cuff and Wing Pack. Also from Mattel are the Action Links sets coming soon. They’re basically connectable scenes from the films that are perfect for Toy Story mini figures. Mattel will also offer Toy Story versions of Barbie, Ken, Magic 8 Ball, Hot Wheels, Tyco, and Matchbox cross-branded products.

Toy Story has been a first for LEGO recently and they’re doing it big for the series’ third installment. Upcoming sets include Toy Story 3 Western Train and Lotso’s Dump Truck building block packages. It’s also of note that LEGO created a bust of Lasseter which was shown at the event.

Let’s not forget Hasbro’s finest — Mr. and Mrs. Potato Head, which can be dressed up as Woody, Buzz or Jessie. Hasbro will also be releasing an electronic Potato Head with TS3 phrases. As for tie in games, Yahtzee, Memory, Operation, Trouble, Connect Four, Chutes and Ladders, Buckaroo and more will be available in Toy Story editions!

Last but not least is another major player: JAKKS Pacific bringing you Toy Story Mania Plug and Play games and Halloween costumes. Speaking of clothes, Disney Consumer Products will also be releasing apparel, accessories, adult collectibles, books and more, some exclusive to Disney Store.

Time for miscellanea — Fischer-Price will bring forth a TS3 themed Chatter Phone and Poof-Slinky will re-release its iconic Slinky Dog product. Now that we’re talking tie-ins, check out Toy Story 3: The Video Game which is now up for pre-order on all platforms; featuring story and free roaming game modes!

Hat tip to Upcoming PIXAR for the news.

SYS